Submodalities are like mind codes. The way it is explained is that it is a “sub” element of a modality, comprising visual, auditory and kinesthetic modalities of perception.
photo credit: h.koppdelaney
What do I use submodalities for?
Generally, submodalities are used to change the way we represent or perceive information in the mind. While this can be quite heavy to understand, think of it as a new software that you want to install into a computer.
Your mind carries a “template” of thought. This “template” is filled with your experiences based on certain codes in your mental template. This template of codes can be found in this submodality checklist.

photo credit: ValetheKid
I’m constantly surprised by the fact that many people have habits they claim they can’t change. The things that are happening in the mind includes:
- lack of awareness of the pattern of habit
- a belief that the habit cannot be changed
- a greater association of pleasure experience that is associated with keeping the habit
- pain associated with changing the behavior
- no need to change the behavior
- possibly positive payoff for a negative behavior
NLP has several processes that enable this to be eliminated including
- smoking addiction
- snacking
An analog submodality has different shades and degrees of intensity. When looking at the submodality checklist, you can identify different submodalities which are analog versus those that are digital in nature.
For instance, Brightness is an analog submodality, but not association/disassociation.
It’s surprised me to no end that there are people who don’t really teach the NLP techniques properly. For example, in the process of habit creation, it’s extremely important for someone to develop the right concept and capabilities or else their habits won’t get formed in the right manner. It seems that some trainres are using a very formulaic method to teach people, rather than teaching the best way to create the changes for that specific individual.
You can use techniques; at the same time you need to realize that techniques do not define a human being.
In identifying emotional states, we sometimes need to have control over the way we code our minds. Coding is done at a very unconscious level and I believe strongly that if you want to increase our mental awareness of this, you will need to learn NLP in a practical setting.
Here are some submodality differences:

You’ll probably notice that there are some submodality codes that are different, and based on the profile, we can simply make the depressed image Bright, and Associated. Notice the difference in the feeling you get simply by doing this.

photo credit: me and the sysop
It comes a point of time when you ask yourself – who am I? What am I made of? Am I really a ____ person? It’s so common for an individual to feel that failure is a bad thing because we have gotten used to the fact that failing is bad.
In reality, failure is socially unacceptable. In organizations, people are usually not allowed to fail. There’s a double standard from top executives when they say “I can tolerate failure — as long as it doesn’t cost me anything”.